Follow all the latest news, launches, and live updates from Watches and Wonders Geneva 2027, the world’s most famous, influential, and important luxury watch exhibition.
The upcoming edition of this flagship Geneva event will begin on Monday, April 5, and conclude on Sunday, April 11, 2027. Once again, the Debajo del Reloj team will travel to cover the salon from the inside, bringing you first-hand breaking news, technical insights, and exclusive hands-on photography of the timepieces setting the trends for the year.
This year’s format returns with a full week of haute horlogerie at the Palexpo complex and in the heart of the city. During the opening professional days, we will uncover the secrets of the manufacturers before moving into an exciting weekend open to the general public.
Exhibiting Brands and Launches at Watches and Wonders 2027
For this edition, a total of 66 exhibiting brands—including historical powerhouses, prominent watch groups, and highly anticipated independent watchmakers—will unveil the mechanical complications and ground-breaking creations they have prepared for 2027.
Below is the complete list of participating watch brands. Click on any manufacturer to follow our dedicated live coverage, calibre analysis, design breakdowns, and exclusive author-grade photo galleries:
A. LANGE & SÖHNE – ALPINA – ANGELUS – ARMIN STROM – ARNOLD & SON – ARTYA GENEVE – AUDEMARS PIGUET – BAUME & MERCIER – BEHRENS – BIANCHET – BREMONT – B.R.M CHRONOGRAPHES – BVLGARI – CARTIER – CHANEL – CHARLES GIRARDIER – CHARRIOL – CHOPARD – CHRISTIAAN VAN DER KLAAUW – CHRONOSWISS – CORUM – CREDOR – CYRUS GENÈVE – CZAPEK & CIE – EBERHARD & CO. – FAVRE LEUBA – FERDINAND BERTHOUD – FREDERIQUE CONSTAN – GENUS – GERALD CHARLES – GRAND SEIKO – GRÖNEFELD – HAUTLENCE – HERMÈS – H. MOSER & CIE. – HUBLOT – HYT – IWC SCHAFFHAUSEN – JAEGER-LECOULTRE – KROSS STUDIO – L’EPEE 1839 – LAURENT FERRIER – LOUIS MOINET – MARCH LA.B – NOMOS GLASHÜTTE – NORQAIN – ORIS – PANERAI – PARMIGIANI FLEURIER – PATEK PHILIPPE – PEQUIGNET – PIAGET – RAYMOND WEIL – RESSENCE – ROGER DUBUIS – ROLEX – RUDIS SYLVA – SINN SPEZIALUHREN – TAG HEUER
TRILOBE – TUDOR – U-BOAT – ULYSSE NARDIN – VACHERON CONSTANTIN – VAN CLEEF & ARPELS – ZENITH
Watches and Wonders Geneva 2026

Tag Heuer Monaco Chronograph New!
The iconic TAG Heuer Monaco enters a new era with a more ergonomic design, refined dials, and the in-house automatic calibre TH20-11.

A. Lange & Söhne Lange 1 Tourbillon Perpetual Calendar Lumen
A. Lange & Söhne presents the Lange 1 Tourbillon Perpetual Calendar Lumen, a platinum masterpiece limited to 50 pieces combining a jumping perpetual calendar and luminous details.

TAG Heuer Monaco Evergraph
Discover the new TAG Heuer Monaco Evergraph, a contemporary watch available in two titanium versions, powered by the innovative Calibre TH80-00.
Vacheron Constantin Historiques Americain 1921
Discover the new Vacheron Constantin Historiques Americain 1921, featuring cushion-shaped pink gold cases in 36.5mm and 40mm, paired with a stunning vintage-style silver dial.

Watches and Wonders 2026 Starts Tomorrow
Watches and Wonders Geneva 2026 opens tomorrow with 65 exhibiting brands, preparing to host the largest watchmaking event ever held in the city.

Van Cleef & Arpels Watches and Wonders Geneva 2025
Van Cleef & Arpels unveils four new Pont des Amoureux timepieces at Watches & Wonders Geneva 2025, celebrating love, mechanical expertise, and fine craftsmanship.


